Perfect for teens, tweens, and adults with sensitive skin. Gentle skincare that strengthens your skin barrier without harsh chemicals or complicated routines.
Every Yaya formula is packed with skin-loving ingredients designed to calm, hydrate, and nourish your natural barrier. Because beautiful skin begins with healthy skin.

It's All About Your Skin Barrier
Skincare isn’t just about how you look - it’s about how you care for your skin at its foundation. At Yaya, we believe it all starts with the skin barrier - your body’s first line of defense against dryness, irritation, and environmental stress. When the barrier is healthy, your skin stays calm, hydrated, and resilient. That’s why every Yaya formula is designed to strengthen and support your skin barrier using gentle, clean ingredients. Yaya makes it easy to love and protect your skin.
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Your Everyday Skincare, Simplified
Compromised skin, breakouts, and fine lines don't just appear -they are often the result of damage to your skin barrier.
The Yaya Daily Essentials Kit is your go-to trio for healthy, balanced, happy skin - morning, night, or anytime in between. Thoughtfully curated for all skin types (yes, even sensitive!), this 3-step routine is all you need to cleanse, tone, and moisturize without irritation, over-drying, or harsh ingredients.